Fluidr
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User / id-iom / Sets / Street work - UK
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N 4 B 6.6K C 1 E Aug 14, 2014 F Aug 14, 2014
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With the modest success of a few of our supermarket subversions recently my brain seems to have jumped onto the whole fake ad/culture jamming bandwagon and now it seems I can't go to the shop without coming up with some new form of contrived nonsense. And today's offering is a pretty good case in point.

A long time ago in a galaxy far away I was strutting the aisles of my local supermarket trying to locate something they undoubtedly didn't have when my eye chances upon the full fat milk with the blue lid. And that was all I needed to connect blue and milk and come up with the blue milk from Star Wars called bantha milk. We even see Luke Skywalker pour himself a glass in Star Wars whilst he's living with his aunt and uncle at their moisture farm in Tatooine.

That was all I needed in the way of a plan so went home and set to work. A couple of parsecs later and I had my label good to go - complete with interview with their sand person dairy farmer on Tatooine. All that was then required was a bottle of milk, some blue food dye and a fake price label and I was good to go.

I can already see the print and TV advertising that would go alongside this new miracle food with a tag line along the lines of "With a few glasses of semi-skimmed bantha in you a day you'll be strong enough to pull the ears off a gundark in no time." In fact, that's given me an idea...

Cheers

id-iom

Tags:   art Arts bantha blue milk brixton clapham england face graffiti id-iom london Milk print sandpeople semi skimmed star star wars street street art Tatooine tusken raider uk urban vandalism wars fake ad culture jamming funny

N 9 B 9.9K C 2 E Aug 7, 2014 F Aug 14, 2014
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With the modest success of a few of our supermarket subversions recently my brain seems to have jumped onto the whole fake ad/culture jamming bandwagon and now it seems I can't go to the shop without coming up with some new form of contrived nonsense. And today's offering is a pretty good case in point.

A long time ago in a galaxy far away I was strutting the aisles of my local supermarket trying to locate something they undoubtedly didn't have when my eye chances upon the full fat milk with the blue lid. And that was all I needed to connect blue and milk and come up with the blue milk from Star Wars called bantha milk. We even see Luke Skywalker pour himself a glass in Star Wars whilst he's living with his aunt and uncle at their moisture farm in Tatooine.

That was all I needed in the way of a plan so went home and set to work. A couple of parsecs later and I had my label good to go - complete with interview with their sand person dairy farmer on Tatooine. All that was then required was a bottle of milk, some blue food dye and a fake price label and I was good to go.

I can already see the print and TV advertising that would go alongside this new miracle food with a tag line along the lines of "With a few glasses of semi-skimmed bantha in you a day you'll be strong enough to pull the ears off a gundark in no time." In fact, that's given me an idea...

Cheers

id-iom

Tags:   art Arts bantha blue milk brixton clapham england face graffiti id-iom london Milk print sandpeople semi skimmed star star wars street street art Tatooine tusken raider uk urban vandalism wars fake ad culture jamming funny

N 12 B 8.8K C 4 E Aug 7, 2014 F Aug 7, 2014
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One of the contradictions of living in today's frenetically paced, socially connected world is that there are so many effective means to make yourself heard and so many millions of potential people to hear it that it's hard to believe your profound statements regarding your dinner or the customer service department of whatever business you're dealing with won't be the talk of the nation. But they won't. Unless you're a celebrity however, then the opposite holds true and any crumb of information, no matter how trivial, is devoured like manna from heaven and shared around other eager acolytes. But you're never going to reach those heady heights.

Instead, you will be resolutely ignored. Which is why I thought the humble house cat was a good graphical representation of this. It can surely hear you (unless it's deaf) but will pay scant attention unless there's an offer of food on the table. Quite what i'm trying to say here is not entirely clear, even to me, but I'll leave it all in your capable hands to decipher...

As an aside we really took this one next level as we didn't even put it on the tube ourselves. This was deposited by one of our street team. You know you've made it when you don't even have to do it yourself. Cheers Leander!

Cheers

id-iom

Tags:   art Arts brixton cat cool england fake ad feline graffiti hear id-iom listen london paint Paint marker spray spraypaint stencil street street art tube urban vandalism

N 4 B 4.8K C 3 E Aug 5, 2014 F Aug 6, 2014
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Bemoaning the lack of affordable local child care seems to be something of a popular pastime for many of the young mums I know so I'm glad to see that the local council has decided to do something about it. They've had a multi-departmental brainstorming session and the self service child minder units are their experimental outcome. Simply deposit your child in one of the marked units and then retrieve them after work. It's as simple as that. And it's free. Although it should be noted that overnight stays are prohibited. I, for one, applaud this brave new move in domestic frugality...

Cheers

id-iom

Tags:   art Arts baby bin brixton child child minder childcare cool council england fake ad funny graffiti id-iom london print self service street street art uk urban vandalism

N 20 B 7.3K C 1 E Aug 1, 2014 F Aug 1, 2014
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"It was not a job he wanted but, somehow, it was a job he'd got. He was standing on a small pile of rocks with a light morning breeze ruffling his feathers and gazing out over the sea of carnage in front of him. A magpie standing nearby was nervously recounting the events of the previous evening. His words came in staccato gasps 'The seagulls came in the dead of night and attacked en masse. Everyone was exhausted from the feast of McDonalds. A couple of rooks managed to raise the alarm but it was already too late...'. The words washed over him while he slowly came to the realisation that he was now in charge. Tears could wait. It was time to show these gulls who ruled the airspace around here once and for all."

If I had to write a story based on this picture I'm pretty sure that's how it would start. An epic tale of urban avian skullduggery with more aerial combat, vicious peckings and egg smashings than any story has a right to contain. All conducted right above our heads on the busy London streets. I think maybe I just got up too early this morning...

Cheers

id-iom

Tags:   Aerosol paint art Arts avian bird brixton clapham cool crow england graffiti id-iom king london paint raven ruler sea skullduggery spray spraypaint stencil street street art uk urban vandalism wall


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